Projects
AboutContact
ART Radius
Brochure + Visual Identity
As part of the Art Radius platform launch, this brochure extends the mobile app experience by highlighting its mission to empower, enhance, connect, and cultivate the Northwest Arkansas community through the arts. Designed as both an informational and engagement tool, it introduces accessible workshop series, creative spaces for exploration, and upcoming artist-led programs across the region. The brochure provides a clear overview of available resources and opportunities, helping artists and community members easily navigate ways to learn, share, and participate. Together with the mobile app, it supports a more connected, inclusive, and vibrant arts ecosystem in Northwest Arkansas.

A visual identity system was developed to reflect the vibrancy and diversity of the Northwest Arkansas arts community. The color palette draws from bold, energetic hues inspired by creative expression, inclusivity, and cultural diversity within the region. Bright tones convey creativity and accessibility, while deeper contrasting colors provide balance, clarity, and strong visual hierarchy across digital and print platforms. 

The logo’s geometric forms symbolize connection, movement, and collaboration. Intersecting shapes represent artists, audiences, and spaces coming together to form a unified creative network. These modular forms also echo the idea of growth and expansion, reinforcing Art Radius as a platform that supports discovery, participation, and community building through the arts.
Software Used:  Adobe Illustrator + Adobe InDesign




Previous Project   
 Next Project